“I think about half of my marketing is working.
 Trouble is, I don’t know which half!”

 

Ever felt that way about your marketing and advertising efforts?

 

It’s the sad, almost proverbial lament of business owners and managers everywhere, who are quite naturally suffering from the anxiety that comes from worrying about…
 

14 secret techniques that will generate green-light web site traffic lagging or sagging sales
14 secret techniques that will generate green-light web site traffic a flat market
14 secret techniques that will generate green-light web site traffic the return on the ever-increasing cost of marketing in an ever more competitive marketplace
14 secret techniques that will generate green-light web site traffic not fast enough growth to satisfy your appetite for a larger personal income
14 secret techniques that will generate green-light web site traffic or just how to keep pace with the upward spiraling cost of doing business.



That’s why I developed this intensive, 1-day course called…
 

How to…

Get More Customer$

Who Will Pay YOU More MONEY,

More Often

 

 To hear Jim's full and detailed description of the workshop, click on the
play button. If at any time you wish to go back to reading the description,
scroll down to where you see the words that Jim is talking about, click the
stop button and continue reading on your own."

 

To bring business owners and marketing managers a simple, systematic approach to advertising and marketing that helps you eliminate …

 

Get and convert traffic the uncertainty…
Get and convert traffic the fear that you’re just throwing money down the tubes…
Get and convert traffic the worry about whether your efforts are really producing results, even when sales are good…
Get and convert traffic And gives you the confidence of knowing exactly how to get maximum return for every marketing dollar invested, with amazingly simple techniques to boost sales 20%, 50%, 100% or more… perhaps much more… all with little or no increase in your marketing budget.

 

 

Don’t blow this off as just another hot-air seminar, because I…

 

ABSOLUTELY GUARANTEE, NOT ONLY YOUR SATISFACTION,
BUT THE RESULTING INCREASE IN YOUR PROFITS

 

I’m dead serious. Here, IN WRITING,  is my…

 

DOUBLE SATISFACTION 12X ROI GUARANTEE…

1)  Attend the entire first session (2 hours). If you’re not fully convinced you have already received your full tuition’s worth in profit-building ideas by the first break, I will refund your money and you’re free to go. But I want you to take with you all the bonus materials for FREE and I’ll give you a crisp, new $20 bill as you leave, because I want you to honestly be able to say your one encounter with me was a profitable one.

 

2)   ATTEND THE ENTIRE WORKSHOP. If, after a full year of using my principles and techniques, you haven’t realized at least a measurable 1,200% (12 times) return on your investment in the workshop, I will still refund your money, even 12 months later… and you can still keep all our materials.
 


 

FULL DISCLOSURE: In nearly 10 years and after more than 300 of these workshops, with literally thousands of participants from towns and businesses large and small, I have had to refund tuition after the first 2 hours a grand total of 4 times. Once a person was too sick to stay. One person didn’t speak English well enough to keep up with me. One person I offended with something I said, and the other one just didn’t like the approach or the content. I have never had to make a year-later refund. That is why I am so confident in making such an unusually bold guarantee.

 

NOW FIRST the details on the event, so you don’t have to read all about it, only to find you’ve got a scheduling conflict and can’t attend. The workshop will be held…

 

 

You will be able to attend this profit-driven workshop in your area soon. . .
 

 May 18, 2006

9a.m. to 4p.m

 

Larry Miller Center

Salt Lake Community College

9750 South 500 West

Sandy, UT
Miller Campus Map

 

(By the way, if you can’t make it, click here to discover how you can get the entire workshop in a print and audio home study course)

 

Again, this is essentially the same workshop I have given over 300 times to thrilled audiences all over the country. The same workshop I have given at a price of $497.00 for all of these years.

 

But you are not going to pay even close to that much because I’m doing a special market test to see if I can dramatically increase attendance by lowering the price. AND because you’re on my email list, you are going to get even better pricing than anyone else on the planet!

 

Wait a minute. If you already know me and trust me, and you know you’ve got the guarantee to back you up, you can save some time and simply click here to register. After all, if you’re already convinced, why read the rest?

 

 

If you’re not yet convinced, read on

 

Course objective
 

To give business owners & professionals, and your managers, the marketing principles, strategies, & tools you need, to get more customers, increase your average sale and get existing customers to buy more frequently.

 

What You will Gain by Participating in this Program…

 

  1. You will know how to quickly and consistently boost your sales and profits without increasing your advertising budget a dime.
     

  2. You will never be afraid of advertising and marketing again. Have confidence that you will  never waste another dollar  on marketing & advertising that doesn’t work.
     

  3.  Master Zero-based Marketing-- How to advertise for FREE! You will come away with at least a half dozen ways of advertising and promoting your business at NO COST, LOW-COST, or NO ADDITIONAL COST.
     

  4. Become grounded in marketing principles that produce repeatable and profitable success every time you use them.
     

  5. An amazingly simple technique for  using the hidden assets in your business and the power of OPM (Other People’s Marketing) to exponentially grow your business and your competitors won’t know what hit them.
     

  6. You will begin to profit immediately in your business. As you apply these principles day by day, week by week you will see your sales numbers automatically and steadily increase.

 

If you want to survive & thrive in the new century economy you’ll naturally want to discover…

 

How to get
 
more customers
who will
pay you
more money
more often.
 

That’s what this program is all about.

 

WARNING: This is NOT a seminar. It is a WORKSHOP!

 

I will not merely impart knowledge – although I will impart knowledge – I will help you BUILD SKILLS.

 

That means there will be exercises and assignments for you to complete directly under my skilled, watchful eye, on the spot.

 

Which means I must limit workshop attendance to just 37 more participants. If you’re okay with… no, ENTHUSIASTIC about… both knowledge acquisition and skill development, and are willing to spend the day working at it, go ahead and enroll in the workshop.

 

If you’re not, please don’t enroll in the workshop, and leave your place for someone who is okay with the required work.

 

(In fact, if it’s not for you, but you know friends, relatives, neighbors or business associates you think would love it, please refer them now. Click here to discover my referral reward program. You could wind up making money even if you don’t come!)

 

Still with me? GREAT!

 

Here is the power-packed rundown of the incredible strategies & techniques you’ll discover in this profits-jammed,  Principle-Centered Marketing Program..

 

SESSION #1
 

The First 2 Foundation Principles  of Marketing for Any Business

 

Principle: Lifetime Profit Value (LPV)
This principle empowers your decision-making process

  • How you can scientifically calculate exactly how much to spend on your advertising and marketing.

  • Understand  how the value of your customer, in dollars and cents, impacts all of your marketing and customer service decisions.

  • 5 Killer ways to dramatically increase the LPV of a customer (You can’t afford to miss these, but the odds are you are missing them with every customer, every day.)

 

Principle: Unique Purchase Appeal (UPA)
The most powerful marketing concept on the planet

  • How to guarantee your customers will choose you over your competitors.

  • How a strong UPA will not only make a fortune for you, but save you time, money and headaches in the process… even in the personnel aspects of your business

  • How to develop and apply the best UPA for your business.

 

SESSION #2
 

The Second 2 Foundation Marketing Principles to GUARANTEE
 You’ll Never Worry About Lousy Sales Again

 

Principle: Sell The Benefits
One of the two most-committed sins in advertising is failure to sell the benefits.

  • You will learn the crucial difference between a benefit and a feature and why selling true benefits can instantly double your profits.

  • You’ll discover 7 distinctions about benefits and how to speak or write in benefit language, to have the most persuasive impact on your prospects and customers.

  • Come away with a collection of benefit, feature and marketing statements you can instantly use in all of your marketing, advertising and sales efforts.

  • Discover how to save mountains of time by “assembling,” rather than “creating” your marketing and advertising programs, promotions and materials.

Principle: “Genetically Engineering” Your Marketing for Ever-increasing Success
The second most committed sin in advertising is the failure to test.

  • How to guarantee you never waste money on advertising that doesn’t work.

  • How to avoid costly marketing mistakes.

  • Two specific ways to double and triple the effectiveness of your ad.

  • Negotiate your media prices from a position of unassailable, money-saving, cash-generating, profit-boosting POWER!

 

 

SESSION # 3
 

The 2 Most Important Principles That Determine the Success of ANY Marketing, Advertising or Sales Program
 

 

Principle: Make ‘Em an Offer They Won’t Refuse
Part one of advertising's alpha and omega. 

  • The biggest mistake you’re likely to see in any ad and most selling programs, and how to correct it before you make it.

  • The key components of an offer and how to ethically manipulate them so your offers are irresistible

  • How to lower or completely eliminate ALL barriers to entry, so a prospect would be NUTS to say no to your proposition, either in advertising, on the phone, or in your grill

  • How to protect yourself from unscrupulous buyers who want to take advantage of your generosity

 

Principle: Ad Engineering
How You Write and Design Your Ads and Sales Presentations Has a Geometric Impact on The RESULTS You Get

 

  • Four Tasks Every Ad Must Accomplish to be Successful

  • Improve Sales 400-2100% with These Six Proven Headline Techniques

  • Send Sales Soaring With these 13 Strategies for Increasing the Readership of Your Entire Ad

  • Two Killer Techniques Guaranteed to Overcome Writer’s Block and Help You Generate Sensational Ads in Half the Time

  • How to avoid falling victim to the common deadly myths and the most dangerous and damaging advice in advertising

  • End the frustration of never knowing whether your marketing investment is paying off.

  • The pivotal formula for wringing every possible sale out of every ad by sweetening the pot for your prospects

 

SESSION: #4
 

Stealth Marketing: 2 Under the Radar, Incendiary Techniques for ethically -- if somewhat unfairly, -- NUKING the Competition. (They’ll never know what hit them and they won’t be able to copy you to hit back)

 

 

Principle: Referrals don’t have to be incidental.

They can come in predictably, consistently, and easily, even to the point of being your only way of marketing your business.

  • Discover the 6 no-brainer reasons why failure to have multiple referral systems in your business could qualify you for serious psychiatric help

  • How to convert incidental referrals into systematic referrals

  • The key elements of any good referral system

  • What it takes to implement passive and pro-active, incentive-based referral systems

  • How to make sure your referrals are an ever-increasing, low –cost percentage of your overall new customer acquisition program

 

Principle: Spend your way to Millions
The bulk of your Marketing Budget should be spent on your list and on the lists of other companies like yours

 

  • Turning your own customer list into a never-ending stream of income, even if you normally have a one-time sale

  • How to add value to your customers’ lives and money to your pocket, without adding products or services to your line or any other costs to your expense ledger

  • How to get other people to sell your products or services to their customers or constituents with little or no up-front cost to you.

 

 

Sound intriguing? Unless you’re just weeks away from retirement, have one foot already in the grave, or really don’t care about your income, the quality of your life, the value of your business or what you might be leaving for your family, I should think so.

 

So… time to register yet? Register Now!

 

Oh, I almost forgot, you know I love to load up on the bonuses, and this program is no exception. You will receive the following for FREE – a total bonus value of $548.00!!!

 

  1. A 1-hour, post-workshop personal consultation with ME. A $300.00 value – FREE
     

  2. My audio program revealing 31 ways to Get More Customers, 12 Ways to Raise Your Average Ticket, and 12 Ways to Increase Frequency of Purchase. A $37.00 value – FREE
     

  3. SPECIAL REPORT: No More Yellow Snow Job – How To Maximize the Value of Your Yellow Page Advertising. A $37.00 value – FREE
     

  4. SPECIAL REPORT: Stealth Marketing – Under the Radar Methods for Clobbering the Competition. A 37.00 value – FREE
     

  5. The Ascend Marketing Comprehensive Marketing Plan Template – Plan exactly what you need to do, when, for how much and by whom, to make your marketing program spin like a top. A $97.00 value – FREE
     

  6. Target Marketing & Think Like A Customer Worksheets – The same ones included in my Principle-Centered Marketing Coaching™ Program that clients pay $7,200.00 for. A $20.00 value – FREE
     

  7. And for email list registrants ONLY, my book MISSION POSSIBLE. A $20.00 value – FREE

 

And remember, the workshop itself has sold to thousands of participants all over the United States of America for $497, for nearly 10 years.

 

That makes the total value of the package… $1,045.00.

 

Now, I told you I was doing a market test, to see if a lower price would dramatically increase attendance. The lower price I am offering to the public at large is $297.00. So I am knocking a whopping $200.00 off the old price.

 

 

That means YOU get the entire $1,045.00 package – including the DOUBLE SATISFACTION 12X ROI GUARANTEE for just $297.

 

But remember, because I am personally involved in working with each participant, I can only take a maximum of 37 more registrations. So please, get in while you still can. Click here to register now. (Or call me directly at 800.584.7585.)

 

 

 

Success,

Jim Ackerman

 

P.S. Remember, you get $1,045.00 worth of up-front and on-going value for just $297.00. That means you save $798.00. It’s almost 77% OFF!

 

And you’ve got 2 hours to try it on for size. If you don’t agree you’ve gotten your full value’s worth in that time, just let me know and I’ll refund everything and give you an extra $20.00 for your time. So the worst case scenario is, you make an extra 20 bucks.

 

In fact, you can even get your entire $297.00 back a full year later if you find implementing what I share with you at the workshop doesn’t actually result in at least a measurable 12 times your investment in increased sales, decreased expenses or a combination of the two. In other words, you must be able to point to a bare minimum of about $3,000.00 for your investment within a year, or you may request and receive a full refund of your tuition. (Truth is, if you’re just making a half-hearted effort at implementation, you’re literally bound to make 5, 10… maybe 50 times that $3,000.00.)

 

Of course, best case scenario is you implement what I share with you at the workshop and make a fortune many times over, anytime you want for the rest of your life.

 

 

 

P.P.S. SPECIAL NOTE for those who delegate their marketing chores

 

If you are one who delegates the marketing and advertising functions to others -- either in-house personnel or an outside advertising agency, the Principle-Centered Program will be particularly useful. You must recognize that marketing is the key function of your business. As the saying goes, “Nothing good happens until somebody sells something.”

 

If you want to avoid worry and frustration, and have confidence, both in your ability to select the right people to execute your marketing efforts, and in your ability to evaluate their recommendations and efforts, you must understand the principles taught in this

program.

 

(I recommend you sign yourself up, as well as the person you assign to execute most of your marketing. And if you have an agency, insist they are there at their own expense. It’ll make ‘em uncomfortable, but you’ll get a lot better work out of them from then on, and so will their other clients. Click here.)

 

FINAL P.S. And Here’s What Workshop Participants Are Saying…

 

 

“I have used your Principle-Centered Method to dramatically increase sales for my employer. Now that I’ve struck out in a service business of my own, my Principle-Centered know-how has enabled me to generate billings of $5,500 in a single month. That’s twice what I’ve ever earned before. If I’d known how easy it could be, I’d have done this years ago.”

 

Bruce Alan, The Write Stuff

 

 

 

 

 

“The very first ad I ran using Principle-Centered techniques shocked me. When I showed up the next morning to open up, I had people lined up outside the door. This had never happened to me before. You guys made me a believer!”

 

Howard James, The Sock Shop

 

 

 

 

“Within three weeks of attending the Principle-Centered program I did a special promotion for my beauty salon and generated an extra $1000 in 3 hours!”

 

Kallie Grant, Angles Salon.

 


 

 

“This workshop is a real eye opener. Many techniques and marketing ideas that were unclear to me have been revealed. As a brand new business owner I believe this program experience to be a blessing from God!”

 

Jason Smith, Captain Salamander’s

 

 

 

“I recommend the investment of time and money in this course, without hesitation to anyone. I’ve ‘spent’ money on other courses, but to ‘invest’ you expect to reap a good return. I have no doubt as to an excellent return on my Principle-Centered investment… nor should you.”

 

Mike Keeney, Mike Keeney Consulting

 

 

 

 

“Perhaps I could have saved the $12,000 I spent on a bad magazine ad if I had completed this workshop one year ago.”

 

Edyth Pehrson, Uniglobe Concord Travel, Inc.

 

 


 

“I learned a whole lot more than I expected. The knowledge that was shared truly let me see how we can increase our income and lengthen/ stretch our advertising dollar.”

 

Kris Brinkerhoff, Automated Control System

 

 


 

“This is the best program I have ever attended! I feel confident I can use the techniques and strategies to make me rich!”

 

Bob Richards, AMS

 

 

 


“I’m a young entrepreneur...I don’t believe the ideas which I’ve learned today can be found in the college classroom. These are practical concepts. It was a beneficial seminar and I’ll recommend it to my colleagues.”

 

Shawn Matheson,CVC, Inc.

 

 

 

 

 

SPECIAL TESTIMONIAL FROM MURRY BLAKE

 

Murry Blake of Provo, Utah is a small business owner very much like you. Murry’s business is extremely competitive and to make matters worse his prospective clients simply don’t like to talk to people in his business. But Murry doubled his business in just a few short weeks after he learned what he was doing wrong with his marketing, and some simple, specific techniques for correcting it. Here’s what he has to say about the Principle-Centered Marketing Training Program…

 

 


 

Blake & Company

 

Dear Friend,

             

Not long ago I heard about the Principle-Centered Marketing Program from a very close personal friend. This encounter caused me to make one of the wisest business decisions of my life.

 

I now feel compelled to do the same for you.

 

My name is Murry Blake. I live in Provo, Utah. I own my own insurance and investment company. I beat the bushes every day. I work almost every night, and I wear multiple “hats.” So you see, I’m probably just like you — an eager, hard-working businessman, looking for ways to maximize profits by working smarter not harder.

 

I’m excited to tell you that I’ve more than doubled my business in just the last six months. How did I do it? It was amazingly easy! The first week after attending the Principle-Centered Workshop, I implemented just one of the marketing techniques I learned. Without spending a single additional advertising dollar, my business took an immediately and dramatic shot upward.

 

Suddenly, I was able to go from spending hours chasing down one potential prospect at his office, to having six or eight prospects meet me at my office and be glad they came! I never realized business could be done this way. What a refreshing change! 

 

Now here’s the great part. If I did it, so can you.

 

Jim Ackerman taught me that the old ways of doing business are dead. The world has changed and in order to succeed we must think differently and apply new marketing methods. I came away with so many good ideas I still haven’t had time to use them all!

 

Business is a lot more exciting now with the measurable results I’m getting. So please don’t make the sad mistake of thinking that you can buy a book or a tape program and get these same powerful concepts. No matter how successful you are, no matter how many college degrees you have, no one else will ever tell you the secrets Jim reveals, and it would take you decades of research and trial and error experience to discover them on your own.

 

Now... I could have written a lot of hype and adulation about Jim but I felt that my example of having doubled my business by utilizing their techniques was the best way to make my point.

 

I can’t recommend strongly enough that you take the opportunity to go to this workshop. You will never regret it. I’m certain that no matter what business you are in you will get many thousands of dollars return on your investment.

 

Sincerely,

 

 

Murry Blake

President

 

P.S. The great thing about this marketing workshop is its risk free guarantee. It made me feel really comfortable about attending.  If after the first 2 hours you don’t feel you have already received your money’s worth, they will return money without argument. I’ve never heard of a guarantee like that before. I don’t know what could be more fair.

 

189 NORTH UNIVERSITY AVENUE, PROVO, UTAH 84604

 

 

 


 

Or Call

Jim Ackerman
800.584.7585

 

ASCEND MARKETING, Inc.
1044 W Louise Meadow Dr
South Jordan, Utah 84095
USA
Phone: 801-254-7964
Email: mail@ascendmarketing.com

copyright 2006 Ascend Marketing Inc.